The Keyword Research Experts

Get Found Fast.
Get your products and services in front of your customers faster by pinpointing their keyword searches ensuring you get the maximum bang for your budget.

Call us now on 0207 760 7558 and we'll even analyse your first keyword for free.
Keyword research is one of the most important pillars of digital marketing.

Whether you're looking for insight to improve your Google AdWords pay per click campaigns, to develop your content marketing strategy, or to help you map the URL structure of your website, a thorough understanding of the keyword searches in your business niche is crucial to developing an effective online presence.
"Understanding what your customers are searching for enables you to identify and target the opportunities that lead to a higher ROI on your digital marketing investment."

So, how does the keyword research process work?

Business Goals

The first step in the process is understanding your business goals, and what you need the research for.

Business Niches

We'll map each of the niches you operate in to identify each area that needs to be researched.

Keyword Research

We'll create a comprehensive list of relevant keywords broken down by niche for easy analysis.
​”​Digitator’s keyword research and modelling enabled us to accurately map our content marketing strategy and the development of our new website so we were able to target the largest and most profitable niches with our content marketing and pay per click advertising campaigns.​”​
Leon Andrews, Dixons Carphone

How else can we help you?

Keyword Rankings

We can track your rankings for your most important keywords and locations, both nationally and locally.

Competitor Keywords

We can tell you what and where your competition is ranking in order to inform your digital strategy.

Google Pay Per Click

We can group your keywords into AdWords campaigns and help you to build out your landing pages.
Get in touch now. The first keyword is free. No obligation.

Clients

We've worked with some awesome people and organisations both in the UK and around the world.

We'd love to work with you too!
Currys PC World logo
Carphone Warehouse logo
Ferrari World logo
Network Rail logo
University of Law
Yas Waterworld logo
"Our 10 years of experience and access to the latest technologies mean you can be certain that you'll have the best possible understanding of your online niches and opportunities."

    Keyword Research FAQs

    We talk to a lot of people about how the keyword optimisation principles apply to their website. The following FAQs cover some of the main questions that we get asked regularly.

    Understanding the keyword searches people use to find your products and services gives you a distinct advantage over your competition.

    A good keyword research strategy can tell you:

    • what your potential audience is searching for
    • what the search volumes for each keyword are
    • how difficult it is to rank for each keyword
    • where keywords are in the purchase funnel
    • the estimated cost per click of each keyword for paid search

    All of this information is crucial to developing a sound digital strategy. Some of the elements that this information informs include:

    • Content marketing strategy
    • Website structure
    • AdWords campaigns
    If you are going to invest in writing online content you should give it the best chance of being read. Making sure people are interested in what you are writing about is the first step in this process – and that’s exactly what keyword research can achieve.

    In fact, a good keyword analysis can take the guessing out of your content strategy for you by identifying all the popular questions asked in your niche.

    When you are looking to invest in a paid search marketing campaign it is important that you map out the keywords for each of the categories you want to target.

    This will let you identify the keywords people are most likely to be searching for, assess how close each searcher is to converting, and manage your messaging and landing pages appropriately, ensuring you get the most ROI.

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